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camera 101: use natural light

A shot is as great as its lighting. Find a setting with multiple light sources—a bright light near the camera; a filling, ambient light that softens shadows; and a back light behind the subject that adds depth. Windows on sunny days often act as perfect on-the-go key and fill lights. Just turn on a lamp behind your subject for depth.

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shop savvy: AT&T’s new Chicago flagship store

Watch this video for a glimpse of this 10,000-square foot retail experience with an apps lounge, offering the chance to demo new products in development from the AT&T Foundry and shop exclusive accessories designed by Chicago artists.

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smart follow: inspiration

Missing that spark lately? These social media accounts can help you get it back.

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Innovation

buzz word: COW

Learn the meaning behind this acronym that spells out “Cell on wheels.”

One way AT&T meets short term or emergency demand is through the deployment of COWs (Cells on wheels). These mobile cell sites on a truck come complete with a cellular antennae tower and electronic radio receiver equipment. They're used to bolster capacity during large public events when wireless traffic increases exponentially or during disaster recovery.

Want to learn more about how AT&T improves on its already fast network? Read "All in a day's work" for more on the round-the-clock efforts.